As awareness of the multiple benefits of good nutrition grows, consumers will be able to make the connection of the general benefits of vitamins and antioxidants and the connection to the growing anti-aging market.
Consumers are trying to prevent and minimize the effects of aging, with particular focus on using nutrients to combat skin wrinkling.
The recent demand in anti-aging products stem from 5 key elements in the marketplace. These include:
- An aging population concerned with long term Health and Energy Levels
- The ever growing trend to take a proactive approach to health care
- Technological advancements in formulations and quality of products
- Busy consumers demanding immediate results
- Baby Boomers making up over 25% of the population
More people are recognizing that our bodies produce less nutrients as we grow older, specifically in the area of hormones such as growth hormone.
The genetic age brought on by the completion of the Human Genome Project provides some real answers to how all of us can know exactly what type of predispositions we are born with.
The results of Genetic Assessment can now provide the EXACT nutrient intake that will not only support our genetic predispositions, but will also help support nutrient deficiencies.
Companies like GeneWize Life Sciences, that are focused on the finest ingredients to produce the best possible products will begin to set the trend for the future of individualized nutrition and nutritional products.
Savvy consumers are starting to demand not only the highest quality ingredients, but will also be asking for measurable assessments to indicate the exact nutrients needed on a daily basis.
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June 6th, 2009 at 2:56 am
Top notch blog with great information. Thank you.